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Fear of failure: Cover of I Want to Start a Business but I'm a Coward: What the Evidence Says About the Fear of Failure by Diego Segura
I Want to Start a Business but I'm a Coward.

Fear of failure: I Want to Start a Business but I'm a Coward.

What the Evidence Says About the Fear of Failure.

Are you looking for help with “fear of failure”? Then this page is a good place to start. I Want to Start a Business but I'm a Coward: What the Evidence Says About the Fear of Failure is one of the titles of I Want to Start a Business but I'm a Coward, a book by Diego Segura. First, read a short passage from it. After that, try the exercise below, and finally choose where to read or listen.

Fear of failure: a passage from the book.

And it won't push you to start a business. If the evidence says wait, start something smaller, or stop, this book treats that as a good decision and not a failure of nerve. Would you trust a book about deciding that could only ever end one way?

From the introduction

If your piles say stop and you feel like a failure, go back to the Harvard Business School sentence about results that are unknowable until something is tried. You tried something, and now you know. That is not cowardice. It is the experiment doing its job.

From chapter 11: Beginning while afraid

That is how the book looks at “fear of failure”: one idea at a time, with a step you can take right away. Of course, this is only one idea from the book. So, if this passage speaks to you, the full chapter goes further, and it ends with an exercise you can do the same evening.

Check your fear in one minute.

Pick the fear that stops you, then answer three quick questions. The result tells you whether this fear is giving you facts or just noise.

The fear that stops me
50%
If it happened, could you recover within two years?
Could you test it this month without spending much?

Nothing you type leaves this page.

What else is inside I Want to Start a Business but I'm a Coward.

In short, the book has 11 chapters, and each one ends with a practical exercise. Therefore, you can read it in order, or you can go straight to the part about “fear of failure”.

  1. The safer road
  2. Afraid people see different odds
  3. Unknown is not unlikely
  4. Nobody checked your fear's record
  5. The worst case is written in a law you have never read
  6. What happened to the people it happened to
  7. When the coward is right
  8. Do not calm down
  9. The price of the safe choice
  10. Courage does not delete the fear
  11. Beginning while afraid

Fear of failure: where to read it.

Finally, you can get I Want to Start a Business but I'm a Coward: What the Evidence Says About the Fear of Failure in the stores below. Because every title of this book shares the same text, you can simply pick the one you like best. Also, the book is available in 19 languages.