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Fear of starting business: Cover of I Want to Start a Business but I'm a Coward: Not Starting Is a Choice Too, and This Is What It Costs by Diego Segura
I Want to Start a Business but I'm a Coward.

Fear of starting business: I Want to Start a Business but I'm a Coward.

Not Starting Is a Choice Too, and This Is What It Costs.

Are you looking for help with “fear of starting business”? Then this page is a good place to start. I Want to Start a Business but I'm a Coward: Not Starting Is a Choice Too, and This Is What It Costs is one of the titles of I Want to Start a Business but I'm a Coward, a book by Diego Segura. First, read a short passage from it. After that, try the exercise below, and finally choose where to read or listen.

Fear of starting business: a passage from the book.

So let's grant all of that. Your caution protects real things, and in some businesses it may even help you survive. The question this chapter asks is narrower, and I think harder: when you decide to stay safe, do you ever look at what the safe choice costs?

From chapter 9: The price of the safe choice

Hold on to that question. You're going to answer it in writing before the chapter ends, and your answer will point to one of three decisions: start small, shrink the idea, or stop. I think all three can be good decisions. There's one choice I would avoid, though, because it quietly decides for you: waiting for the fear to leave first.

From chapter 11: Beginning while afraid

That is how the book looks at “fear of starting business”: one idea at a time, with a step you can take right away. Of course, this is only one idea from the book. So, if this passage speaks to you, the full chapter goes further, and it ends with an exercise you can do the same evening.

Check your fear in one minute.

Pick the fear that stops you, then answer three quick questions. The result tells you whether this fear is giving you facts or just noise.

The fear that stops me
50%
If it happened, could you recover within two years?
Could you test it this month without spending much?

Nothing you type leaves this page.

What else is inside I Want to Start a Business but I'm a Coward.

In short, the book has 11 chapters, and each one ends with a practical exercise. Therefore, you can read it in order, or you can go straight to the part about “fear of starting business”.

  1. The safer road
  2. Afraid people see different odds
  3. Unknown is not unlikely
  4. Nobody checked your fear's record
  5. The worst case is written in a law you have never read
  6. What happened to the people it happened to
  7. When the coward is right
  8. Do not calm down
  9. The price of the safe choice
  10. Courage does not delete the fear
  11. Beginning while afraid

Fear of starting business: where to read it.

Finally, you can get I Want to Start a Business but I'm a Coward: Not Starting Is a Choice Too, and This Is What It Costs in the stores below. Because every title of this book shares the same text, you can simply pick the one you like best. Also, the book is available in 19 languages.