A micro-entrepreneurship is a small business started with a low investment, usually driven by one or two people. It often operates on a small scale but can grow significantly. Its essence is based on innovation, adaptability, and the efficient use of resources. Many begin in garages or kitchens, but with a clear vision and constant effort, they can scale to unforeseen levels.

From I Want to Start a Business, but I Don't Know How, chapter 11

Remember that many big businesses started with limited resources. Every goal reached and every obstacle overcome brings you closer to your objective. Do not underestimate the power of starting small. In a world full of opportunities, the challenge is taking the first step. Dare to start with whatever you have and make your vision a reality.

From I Want to Start a Business, but I Don't Know How, chapter 11

Why should that matter to you, if you have never been anywhere near an attack? Because nothing in the idea is about planes. Nobody has tested probability neglect on a picture of your business closing with your name on it, so treat what follows as a working assumption rather than a proven fact, but it's the assumption this whole book is built on.

From I Want to Start a Business but I'm a Coward, chapter 1: The safer road

These passages come straight from the books. So, if one of them speaks to you, read the full chapter. It goes further, and it ends with a practical exercise.

In addition, these titles look at small business ideas from different angles. Each one opens with a passage from the book. Then, pick the one closest to your situation.

• I Want to Start a Business
• The Data That Destroys the "Need Money" Myth: Get Paid Before You Spend a Cent
• Get Paid Before You Spend a Cent
• The Bird in Hand: You Already Have What You Need: Get Paid Before You Spend a Cent
• The First Dollar: Get Paid Before You Spend a Cent
• Why You Will Price Too Low: Get Paid Before You Spend a Cent
• I Want to Start a Business: Stop Getting Ready and Let a Stranger Answer You
• The Growth Loop: Get Paid Before You Spend a Cent

Pick the fear that stops you, then answer three quick questions. The result tells you whether this fear is giving you facts or just noise.

The fear that stops me

Losing my savingsFailing in front of people I knowLosing the security of my jobNot being good enoughGetting into debtLetting my family down

Honestly, how likely is it to happen?

50%

If it happened, could you recover within two years?

YesNo

Could you test it this month without spending much?

YesNo

Check my fear.

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Finally, I Want to Start a Business, but I Don't Know How goes deeper into small business ideas. Therefore, it is the natural next step. You can read it or listen to it in the stores below. It is also available in 13 languages.

Go to the book page. All topics.

• How to start a business.Diego Segura's books begin somewhere else: with a small test you can run this week, a first paying customer, and costs kept close to zero.
• Business ideas.Lists of business ideas are everywhere, but a list can't tell you which idea fits you.
• Online business ideas.Online business ideas look easy because the tools are cheap.
• How to become an entrepreneur.You become one the day someone pays you for something you started.